Finding A Path To Yes

With a vision of changing the way homeowners experience the mortgage process, John Rodgers launched Prime Mortgage Lending in 2005. His vision is now a successful, veteran-owned organization that provides mortgages tailored to the needs of each borrower at the most competitive rates in the country. Today, the mortgage company facilitates best in class mortgage experiences with a dedication to service, innovation, teamwork and accountability. The result is a company mindset that empowers customers to feel a sense of pride that comes with homeownership and financial stability.

Each member of our team works by a set of six core values that are the foundation of our company culture and supports our ability to say yes more often than most other mortgage lenders:

  1. Be Respectful & Loyal
  2. Strive To Improve Everyday
  3. Collaborate For Success
  4. Commit To Integrity
  5. Do The Right Thing, Fix Mistakes, & Grow
  6. Invest In Technology That Helps Employees & Customers 

John Rodgers, President

John is the founder of GoPrime Mortgage. After completing his military service in 1999, John pursued a career in the mortgage industry and in 2005 he opened the first office of GoPrime Mortgage, Inc.(PMLI) on Salem Street in Apex, NC. Today, PMLI closes thousands of loans annually and employs hundreds of people in multiple states specializing in residential home Loans. PMLI and Rodgers have received numerous business awards locally, regionally and nationally as the company continues to grow each year. John is a graduate of Campbell University and the Community College of the Air Force.